Gov. Andrew Cuomo today announced the launch of a $30 million initiative encourage the use of energy-efficiency technologies.

The Energy Efficiency Market Acceleration Program, being implemented by the New York Power Authority, will fund research, market development activities and demonstration projects to help promote business development opportunities for emerging technologies, according to a news release.

In July 2012, the NYPA Board of Trustees authorized $30 million for the program.

“This public-private partnership will help bring innovative green technologies into the marketplace, helping spur economic investment in the clean-energy sector and protect our environment, while maintaining New York’s position as a leader in sustainability,” Cuomo said in a statement. “By supporting clean energy research and production, the state is helping create green jobs in communities across New York, while ensuring that our environment is protected for generations to come.”

The initiative focuses on accelerating the market development of energy-efficiency technologies by attracting technology companies to New York, assisting in the forming of strategic alliances and business development opportunities for those companies and training engineers, contractors and maintenance service providers.

To implement the initiative, NYPA today issued a request for proposals. Once selected, the awardee will identify commercial, but-not-yet-widely deployed clean energy products with significant promise for gaining market share. The request is available here.

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