U.S. Earth Day goes political and corporate

Google went green and so did dozens of comic strips while President George W. Bush planted a tree on Tuesday to mark Earth Day, an environmental event that has become increasingly political and corporate.

Thirty-eight years after Earth Day began as a series of grass-roots "teach-ins" about environmental conservation and pollution, April 22 has become an occasion to focus attention on human-generated climate change and the policies around it -- a topic not on the public mind in 1970.

The method for getting the message across has certainly evolved. Google.com's online search site featured a lush logo with letters made of moss-covered boulders, a tree sprouting from the "L" and a waterfall flowing beneath it. Clicking on the image led to a list of Earth Day-related sites.

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